
Price is one of the most sure ways of improving or destroying the profitability of your company.
Yet many companies give price advantage away without due consideration for what they could charge an individual customer.
At 37point5 we can teach your sales and marketing people to analyse and segment customers with our profiling tools to create maximum value for your Products and your Organisation. Our Pricing Optimisation programme has three phases
- Analytical Phase - to identify where the profit leakages are by customer, product and territory.
- Quantification Phase - Set Objectives for price gains and create Strategy for Pricing Optimisation.
- Segmentation Phase - the creation of a Customer segmentation map, discounting system/guidelines and Pricing plans
Your existing products or services could hold the key to improving your results. We can unlock that potential for you....


